I am really loving Levi's Go Forth campaign. I know it's this whole big contest/scavenger hunt deal, but the ads are gorgeous and have a good meaning. I just feel like I'm thrown into another world watching them.
(My favorite because of WALT WHITMAN!)
(Imagery is great! And more Whitman!)
(The explanation video. Also very good)
I just can really get behind the message of discovery and change within these ads. In this time, it is my generation's job to step up and go forth to find new places for our society to grow. So even though these are by a jean company I think everyone should get behind the message.